Standard Asset Company outlines $1.5 billion Bitcoin and UAE real estate strategy

The new Abu Dhabi firm plans to use hotel and branded residence income to build a Bitcoin reserve managed by Coinbase Asset Management A new proprietary investor has set up shop in Abu Dhabi with a plan that sounds like two pitch decks stapled together. Standard Asset Company (SAC) wants to buy income-producing UAE real estate and use the proceeds to build a long-term Bitcoin reserve. The firm is targeting a total of $1.5 billion for the strategy. It plans to run the program over 10 years and review its allocation every quarter. The details: hotels in, Bitcoin out SAC, officially registered as Standard Proprietary Company Ltd., opened its headquarters in the Abu Dhabi Global Market (ADGM) on October 27, 2026. The launch doubles as the company’s public debut. The real estate side focuses on hospitality properties and branded residences. Those are assets meant to throw off operational income, not just sit on a balance sheet waiting to appreciate. The crypto side is a Bitcoin reserve that SAC intends to build in phases. The firm says that reserve will be supported by managed yield strategies. SAC calls its model “generate-retain-redeploy.” Put simply, the properties earn cash, the com...