Strive CEO Matt Cole announces upcoming purchase of over 1,100 BTC

Strive Inc. is buying another 1,100 Bitcoin. CEO Matt Cole made the announcement ahead of a scheduled purchase on September 8, making it the latest in an aggressive accumulation campaign that has transformed the Nasdaq-listed firm into one of the biggest corporate Bitcoin holders on the planet. The purchase will be funded through sales of the company’s SATA preferred stock, continuing a playbook that has allowed Strive to avoid taking on debt while rapidly expanding its BTC treasury. As of late August, Strive held 23,156 BTC, ranking it as the fifth-largest Bitcoin treasury among publicly traded companies. From 5,000 to 23,000 BTC in under a year Strive’s accumulation pace has been nothing short of relentless. The company held roughly 5,000 BTC in fall 2025. Less than a year later, that number has more than quadrupled. August alone was a monster month. Strive scooped up more than 3,000 BTC across multiple purchases, including 1,110 BTC at an average price of approximately $73,409 per coin and another 1,800 BTC at roughly $79,431 each. The upcoming 1,100 BTC buy would push total holdings past 24,000 BTC, edging the firm closer to Cole’s stated ambition of reaching 20,000 BTC by year...