Stablecoins Are Quietly Becoming Business Infrastructure, NOWPayments Data Shows

[PRESS RELEASE – Tallinn, Estonia, October 8th, 2026] SaaS and eCommerce increased their combined share from 48.26% to 55.54%, while Trading moved from 14.07% to 13.15%. Businesses can build stablecoin infrastructure around the wrong problem. The mistake is treating stablecoins primarily as a coin-and-network decision. For a digital business, they may need to support a much broader set of operating workflows, including billing, checkout, settlement, payouts, and reconciliation. Which of those workflows matters most depends on the business model. New aggregated data from NOWPayments shows the industry mix shifting toward businesses that use payments as part of their day-to-day operations. Between January 16 and July 16, 2026, SaaS and web services accounted for 27.78% of classified partners. eCommerce Marketplaces followed at 27.76%. Together, the two sectors represented 55.54% of the sample. During the same period in 2025, their combined share was 48.26%. The increase of 7.28 percentage points represents a 15.08% year-over-year rise in their combined share. Trading remained an important part of the sample, but its share moved in the opposite direction. It declined from 14.07% in 20...