Only about 2% of US households pay for AI services, a16z finds

AI is everywhere, and almost nobody is paying for it. According to Andreessen Horowitz’s latest State of Markets report, only about 2% to 2.2% of US households were paying for AI services as of April and May 2026. What the a16z data actually shows The a16z figure comes from an analysis of PNC Bank transaction data. Rather than asking people whether they use AI, the analysis looked at whether money moved. The 2% to 2.2% figure is small, but it did not start from much. Back in early 2023, the share of US households paying for AI services was close to zero. The people who do pay are paying more. Average monthly spending among paying AI customers hit $31 as of May 2026, up from roughly $22 in May 2024. A second data set paints a slightly rosier picture Bank of America analytics offer a somewhat higher read. Its data put the share of consumers paying for AI services at around 3% in March 2026. That figure reflects roughly 40% year-over-year growth. Enterprise adoption has a measurement problem About 30% of S&P 500 companies report some measurable impact from AI, according to the findings. Only about 2% of those companies are consistently tracking relevant AI metrics over time. The e...